The Amazing Side | Samsung Gear VR

My graduation project is about re-building a new visual identity and advertising items for the Samsung Geat Vr product.
I came up with the new concept of the visual identity and the campaign’s abstract artistic direction and the slogan “The Amazing Side | الجانب المُدهش”. Hence, the new identity concept focused on the base link of Virtual reality which is The Eye shape. The art direction concept of the advertising items focused on the product selling points such as the particular field of view, the controller, and the headset itself quality. After that I presented the whole project into the headset itself in a 360° video, also I linked virtual reality with augmented reality and created an interactive AR Filter on Instagram and Facebook which let you interact with the campaign so you can replace the model with yourself.